Founder Poonam Bajaj is an MBA from Fore School of Management and ventured out the Citrine Design Studio to contribute to the textile industry by popularizing the deep-rooted adherence for Indian design tradition on a global platform.

The Citrine is a high-end contemporary brand, powering fashion from couture beaded gowns, dresses, kaftans, tops, pants, accessories to a whole bridal collection. We aim to provide a complete package from embroidery, embellishment, stitching to packing for the global fashion brands. We strive to give today's woman an exquisite taste of India's tradition juxtaposed with international flavor.

Today, Citrine has association with a large number of fashion houses in USA, Europe, Morocco, specializing in avant-garde embroideries and cater to the fashion-house need as per the requirement. The designers are seasoned professionals who infuse creatively into the product line and craft modern personality imbibed with Indian sensibilities.